Awareness Raising

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For all those interested in getting the word out - all you article writers, powerpoint presenters, poster designers, brochure distributors, etc.

Members: 9
Latest Activity: Mar 8, 2012

Discussion Forum

Marketing Brainstorming Session

Most Torontonians don't know we exist. What are some effective and low-cost ways to market ourselves?Here are some thoughts:Social Networks - starting a twitter account and facebook groupLocal online…Continue

Started by John Fleming Oct 18, 2010.

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Comment by Joyelle Jolie on October 22, 2010 at 12:18pm: John, I'd like to promote the Transition Toronto group and would be available to discuss:
- setting up information sessions
- creating marketing material
- contacting media outlets
- distributing information
- posting online content

Let me know what the next step should be.

Cheers!
Joy

Comment by John Fleming on October 24, 2010 at 12:34pm: Hey terrific!
Maybe I'll set up a coffeeshop event where we and anyone else can meet to discuss - I'm midtown (st.clair and yonge), maybe a Saturday or Sunday morning? Weekday evening? I can show you what material we've developed so far and discuss the other items and more.

Comment by Joyelle Jolie on October 28, 2010 at 12:16pm: Hi, John. Looking forward to connecting whenever you're ready.

Cheers!
Joy

Comment by Martina Rowley on October 28, 2010 at 2:57pm: Good idea to start this workgroup, John and Joyelle! Figured I should join it - since I`ve been heavily involved in TTo awareness-raising. And yes, let`s meet for some planning. Weekends are better for me; I`m far too busy during the week with work meetings and events.

Comment by John Fleming on October 30, 2010 at 11:13am: Update/Info on the Socal Media side: Our twitter account is TransitionTO: http://twitter.com/#!/transitionTO this has been quite interesting actually, following Rob Hopkins' tweets and some of the other transition groups. Connected with Transition Voice for example;; they're looking for articles on Transition for their online newspaper.
Our FaceBook page is this: http://www.facebook.com/#!/pages/TransitionToronto/116952875030941
... please join! - when we get up to 25 users, we'll get a more straightforward URL without the numbers

Comment by Cheryl McNamara on November 12, 2010 at 9:54am: Quick question - has Transition Toronto approached Spacing Magazine about submitting an article on Transition Toronto?

Comment by John Fleming on November 12, 2010 at 10:19pm: No, but go for it! I think getting into some of the TO zines and blogs has got to be one of our best free avenues for publicity. I tried to submit an article to Torontoist back in the spring, but my attempt didn't cut it.

Comment by Cheryl McNamara on November 13, 2010 at 6:38pm: Thanks John. Let me think on it. Spacing would be perfect. Perhaps an article on what Transition Toronto is doing as an anecdote to the right wing policies of our mayor.

Another great fit is thegreenpages.ca. I know the editor. He was very accomodating during C-Day last year, posting our press releases and profile articles. I wouldn't mind connecting with you all to brainstorm story ideas.

Comment by John Fleming on November 16, 2010 at 9:23pm: Sorry for the delay, let's meet! - what about @10:30 Sunday (21st) morning? Central location - how about 7west Cafe (7 Charles Street West, 1 block south of Yonge and Bloor)? Maybe I'll set up an event...

Comment by Martina Rowley on November 17, 2010 at 10:14am: Ooh, I'm free Sunday morning too! Would love to meet with the Awareness Raising group. Love the idea of getting some more articles on TTo out there, and I have thoughts and plans for a few more film nights during the winter months in the new year (not before Xmas....).

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